Hello!
I’m Kali, a mom of two kiddos, a career changer, a creative problem solver, and a graphic designer! Getting here was anything but easy.
Quick Facts
I’m a Virgo married to a Virgo with a Virgo daughter. We are very happy our son was born under Scorpio. Needed a water sign up in here. 😅
Dat Creativity - 97th percentile
Favorite Food: Noodles
Favorite Noodles: Pad See Ewe or Ramen
Currently Playing on Nintendo Switch: Dave the Diver
Currently Reading: Zodiac Academy and Radical Acceptance
Favorite Exercise: Disc Golf and Peloton
My Journey
👩🏫 Through a decade of teaching and coaching and burning out, I have learned a great deal about what it takes to build work/life balance from the ground up.
😓 For eight consecutive years, I completely ignored my overall wellbeing in favor of working 12 hour days where I taught all day and coached volleyball all night and many weekends as well.
😵💫 I honestly have no idea how I got through that, but by the time it was over I had chronic headaches most days of the week accompanied by a healthy (I mean unhealthy) serving of depression.
🕵️♀️ I took a deep look inside of myself and realized I needed an overhaul of my daily routine. I needed space and time to hide away after sensory overload and I needed to surround myself with good energy. I started exploring therapy, medication, rest, and eventually parenting.
👩🏻🎨 When my daughter was born, I had no intention or desire to do anything but hang with her all day and see the world from her eyes. It was great. Then the pandemic hit, and the choice was taken away and it was still great but a lot lonelier. Eighteen months later, we found ourselves at the zoo and my daughter was more interested in the other families than the animals. I decided it was time to get her into daycare and it was time for me to develop my new interest in digital art and design.
👩🏻💻 I took Visual Design at General Assembly, loaded up on logo design Skillshare classes and Dribbble workshops, and became a logo designer. My interests bled into branding and business development. I have found that I am happiest when I can work with clients in a sort of branding/coach capacity and can be helpful in multiple areas for a longer time period and not just hand off a big folder and be done.
🤹🏻♀️ I am still a work in progress. My kids are only 2 and 5 so they need a lot from me. I am juggling my work, my mental health, my kids, my home, my marriage. So for the time being I am very part time. I tend to like to work with one main client at a time so I can give them the best of my work brain when we meet.
Meet the Team
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Kali Joseph
brains of the operation
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Assistant in Chief
aka my husband Christopher
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The babies
I don’t care how old they are they will always be my babies
Lifelong Learning
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Visual Design (Remote)
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M.A.T. Secondary Education (Mathematics)
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B.S. Mathematics & Foreign Langugae Literature (Spanish)
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Study Abroad - Chile
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Logo Design: From Concept to Presentation
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Freelance and Business and Stuff - The Hood Sisters
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I'm a member and I take all the classes all the time 😅
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I participated in Idea Camp with Two Toes Creative during the summer of 2024!